New data from Parks Associates (www.parksassociates.com) shows that only about three percent of U.K. broadband households cancelled a subscription to an OTT video service in the past 12 months, while 33 percent of U.K. broadband households currently pay for an OTT subscription.
From the article "U.K. Broadband Households Not Doing A Lot Of Cable Cutting" by MacTech.
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