In The News

Twenty Years From Now, You Won’t Just Watch Sports—You’ll Enter Them

July 12, 2026

“Sports broadcasting is going to look very different in the future,” says Michael Goodman, director of entertainment research at Parks Associates, a market-research and consulting firm. “The core product will not change. A football game will still be a football game. But everything around it—how you watch it, how you interact with it, how you engage with it—that is being reinvented.”

From the article, "Twenty Years From Now, You Won’t Just Watch Sports—You’ll Enter Them" by James S. Hirsch.

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Twenty Years From Now, You Won’t Just Watch Sports—You’ll Enter Them

Previously In The News

Over 60% of Free Trial Users Will Pay for Service: Vimeo Report

One-Third of U.S. Broadband Households Have Multiple OTT Subs

Report: Connected Home Consumers Want Data Security Support

SmartThings Bundling Hubs In Effort To Play Up Smart Home Use Cases, Not Products

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