Providing Market Intelligence for 40 Years

In The News

Tubi leads Parks Associates US FAST ranking

Tubi, The Roku Channel and Pluto TV are the top 3 FAST services in the United States, according to a new ranking from Parks Associates.

The research firm said 46% of US internet households now regularly use FAST services to watch long-form video content.

Parks Associates’ first Top Ten US FAST Services list places Tubi in first position, followed by The Roku Channel, Pluto TV, Samsung TV Plus and Xumo Play.

Michael Goodman, director, entertainment research at Parks Associates, said FAST services were “no longer a secondary viewing option” but had become central to the streaming landscape.

He said the gap between leading services such as Tubi and the rest of the market underlined the importance of content breadth, distribution partnerships and user experience.

Parks Associates said the growth of FAST reflects subscription fatigue and rising streaming costs, with advertisers increasingly following audiences into free ad-supported streaming environments.

From the article, "Tubi leads Parks Associates US FAST ranking" by Julian Clover

Previously In The News

As cord-cutting prices rise, here's what you can do to keep costs down

“Costs for content producers and networks continue to rise faster than the general inflation rate,” said Brett Sappington, senior director of research, Parks Associates, in an e-mail interview. “As lo...

PowerHouse Alliance Distributor Members Invite Dealers to Automation, Security, AV Training and Events this November

According to Parks Associates, consumers are struggling with rising technical issues brought on by DIY smart home devices. This struggle opens up opportunities for the professionally installed smart h...

Homes Now Have 10+ Connected Devices: Parks Associates

"Interoperability continues to be a leading challenge for the smart home industry," said Chris O'Dell, Parks research associate. "Nearly 75 percent of consumers who intend to purchase a smart home dev...

Nancy Grace joining Fox News' streaming service to host 'Crime Stories with Nancy Grace'

Finley said Fox is happy with the number of subscribers Fox Nation has after one year, although the company won’t release any statistics. The market research firm Parks Associates estimates that it ha...