Providing Market Intelligence for 40 Years

In The News

Tubi leads Parks Associates US FAST ranking

Tubi, The Roku Channel and Pluto TV are the top 3 FAST services in the United States, according to a new ranking from Parks Associates.

The research firm said 46% of US internet households now regularly use FAST services to watch long-form video content.

Parks Associates’ first Top Ten US FAST Services list places Tubi in first position, followed by The Roku Channel, Pluto TV, Samsung TV Plus and Xumo Play.

Michael Goodman, director, entertainment research at Parks Associates, said FAST services were “no longer a secondary viewing option” but had become central to the streaming landscape.

He said the gap between leading services such as Tubi and the rest of the market underlined the importance of content breadth, distribution partnerships and user experience.

Parks Associates said the growth of FAST reflects subscription fatigue and rising streaming costs, with advertisers increasingly following audiences into free ad-supported streaming environments.

From the article, "Tubi leads Parks Associates US FAST ranking" by Julian Clover

Previously In The News

OTT Subs Top 60% Of US Broadband Homes

“The growth of OTT subscription services is amazing. Several notable OTT services launched during the past year, and more will be introduced in 2016. We expect to see a variety of new content options...

19% US Broadband Homes Have IoT Device Installed

A Parks Associates report reveals that 19 per cent of US broadband households currently own at least one Internet-connected smart home device. These devices, including smart thermostats, sprinkler sys...

13 Hidden Roku Tricks for Streaming Success

Whether you're a cord cutter or not, you're probably going to want a streaming device for your TV, and Roku remains the most popular against Apple TV, Google Chromecast $37.95 at Bonanza, and the Amaz...

Spain Leads Cord-Cutting

Parks Associates research shows despite 16 per cent of Spanish pay-TV households subscribing to pay-TV for the first time last year, the country’s broadband households still exhibit high incidences of...