Providing Market Intelligence for 40 Years

In The News

This Stat Shows How Much Netflix Crushes Hulu And Amazon Prime In Subscriber Loyalty

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates.

Analysts found that Netflix subscribers were much less likely to cancel than those of Hulu or Amazon Prime Video. Netflix has now captured 52% of US broadband households, and in the last year, only 9% of its subscriber base has canceled, Parks Associates found.

From the article "This Stat Shows How Much Netflix Crushes Hulu And Amazon Prime In Subscriber Loyalty" by Nathan McAlone.

Previously In The News

mHealth Still Missing the Comfort Zone for Chronic Care Patients

A report from digital health analyst Parks Associates indicates 27 percent of those surveyed with a chronic condition want a mobile health device that tracks their condition – yet significant numbers...

GAIA: Under-The-Radar Hyper-Growth 5-Bagger

Well, today the global OTT market of 218 million video subscribers is large and they have quite significant and growing tailwinds, which is according to the study from Parks Associates which has relea...

What Google's Project Fi Means For Mobile Operators

Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...