Providing market intelligence for more than 35 years

Family caregivers and older adults face numerous challenges in managing health and daily activities. Technology offers promising solutions to ease their burdens and Parks Associates’ ongoing research of the consumer tech markets highlights these opportunities.

Parks Associates’ research shows that family caregivers value devices with features such as fall detection, alerts in case of fire/smoke/gas, voice calling solutions, and alerts if stoves and burners are left on have universal appeal regardless of where the senior is living.

From the article, "The Smart Money: Technology for Independent Living" By Elizabeth Parks

Previously In The News

CE Consumers Show Stronger Than Expected Brand Loyalty

“Building brand mindshare early is critical so that consumers associate your brand with a category of products,” said Barbara Kraus, director of research, Parks Associates. “Consumers generally begin...

Amazon Expands Fire TV Voice Controls

Amazon says its Fire TV is now the top-selling streaming media player in the U.S. across all retailers, and that its Fire Stick dongle sibling is the most reviewed product ever on Amazon, with over 13...

Toyota Says New Technology Means Longer Battery Life

But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue's numbers are harder to get a handle on, but it's not on the list of top 10 most...

Z-Wave Smart Home Device Adoption Grows in 2016; FIBARO Joins the Alliance Board of Directors

According to Parks Associates, nearly 20% of U.S. broadband households own a smart home device (smart thermostats, networked cameras, smart video doorbells, smart door locks, smart lighting devices, o...