In The News

The Smart Money: Deep Dive on the False Alarm Issue

May 20, 2024

home automation

SecurityInfoWatch.com

professional monitoring

95__rspndr_charts_and_graphs15

Consumers who invest in professional monitoring services for their security systems do so with the expectation of rapid and reliable response in life-threatening situations; in fact, 87% of security owners say reliable and fast response to security events was important to their system purchase decision, according to Parks Associates.

95__rspndr_charts_and_graphs11

Parks Associates research from Q2 2021 shows about 62% of security system owners experience a false alarm each year, and two in three of them will pay a fine for them; however, in Q4 2023, a quarter of respondents do not believe they will get fined for too many false alarms, and a further 43% are unsure. These findings indicate that consumers are largely unaware of the realities of law enforcement response today and their personal liability for fees and fines should too many false alarms occur.

This same dynamic highlights a critical risk for the security industry – Parks Associates research indicates that system owners are largely unaware of the problem of alarm de-prioritization among law enforcement due to false alarms. Instead, they incorrectly assume that a professionally monitored system will result in faster response.

From the article, "The Smart Money: Deep Dive on the False Alarm Issue" by Daniel Holcomb

Previously In The News

Cutting the cord: 59% of Americans have canceled cable TV, signaling the dominance of streaming giants Netflix, Hulu and Amazon

Netflix is also preparing to crackdown on illegal account sharing via new artificial intelligence software, which will be able to analyze which users are logged in and then flag shared accounts. Th...

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

One in three smart home owners control them through a network, like Alexa

More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...

Netflix Leads OTT Service In The US

Parks Associates has released its updated top 10 list for subscription over-the-top (OTT) video services, based on number of subscribers. Netflix retained its top position while services like Sling TV...

‹
1
2
...
209
210
211
212
213
214
215
...
758
759
›