Providing market intelligence for more than 35 years

In The News

The role healthcare plays in the 'smart home'

The smart home is moving from being a dream for the future to a reality today--and healthcare will play a vital role in that new frontier, especially in the wake of the Supreme Court's ruling on the Affordable Care Act, according to a new report from Parks Associates.

A "smart healthcare room" is one of many potential scenarios for the blend of the smart home and mobile healthcare, said Harry Wang, Parks Associates' director of mobile and health products research.

"[T]here are multiple routes for smart homeservice providers to enter the health-related markets," Wang told FierceMobileHealthcare in an email interview. 

From the article "The role healthcare plays in the 'smart home'" by Judy Mottl.

Previously In The News

For Sprint, T-Mobile, Plans Will Be Unlimited—And Less.

Wireless data usage is growing steadily from 2015-16 as consumers shift data-heavy activities from desktop to mobile. According to Parks Associates’ latest survey data, average monthly wireless data c...

TV's next big experiment: 'choose your own adventure'

Viewers vote on the actions of the protagonist -- leading to one of seven endings -- using a smartphone app while the movie keeps rolling seamlessly for between 70 and 90 minutes. "This type of con...

Video advertising’s bright future and what you should be doing now

But that line is becoming more blurred. We are seeing a trend for digital channels becoming more like broadcast TV. People are consuming more long-form content online which has opened up new opportuni...

More than 10 million smart home devices will be sold in the U.S. by 2021

Most people buy smart blinds, lights and thermostats physical stores today, looking for a bit of handholding with their smart home purchase. But that could change over time as consumers expectations g...