Providing market intelligence for more than 35 years

In The News

The IT Shop Partner Profile

Parks Associates’ (News - Alert) study on IT support spending for small business finds that small businesses (those will less than 250 employees) spend only $150 per month for IT services. That number seems low unless you do some math. A small IT shop has about 150 to 250 customers from talking with potential VoIP partners. At 150 accounts billing $120 per month, the revenue is $216,000. After expenses and hardware, it would be reasonable for a one-man shop.

From the article "The IT Shop Partner Profile" by Peter Radizeski.

Previously In The News

How Netflix is adapting as the streaming boom stalls

“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....

Finding OTT's Tipping Point: Three Factors Could Push It Past Pay-TV Subscriber Totals

The evolution of content distribution and the consistent growth of over-the-top (OTT) streaming generates industry predictions of the inevitable decline and fall of pay TV. As video ecosystems collide...

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

Like all streaming services, Disney+ saw strong growth during the pandemic but competitor Netflix reported losing subscribers last quarter. But Disney+ is cheaper than Netflix – an increasingly import...

The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...