Providing market intelligence for more than 35 years

In The News

The Internet Of Things By The Percentages: The Year-End View

"...An updated view of IoT, at least from a percentage standpoint, with the source of each at the end:

43% -- Percentage of U.S. households with broadband that plan to purchase a smart home device in the next 12 months. (Parks Associates)
50% -- Size of the increase in the number of smart home products owned by consumers. (Parks Associates)" 

From the article "The Internet Of Things By The Percentages: The Year-End View" by Chuck Martin.

Previously In The News

5 Top Residential Security Trends to Watch in 2023

The residential security industry has gained millions of households due to the explosion of DIY offerings and COVID-19. While in 2022 the home security system adoption slowed, the rebound of professio...

Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

According to Parks Associates, 36% of over-the-top streaming subscribers, or 32 million households, are “service hoppers.” Other analysts call the behavior “subscription cycling.” These customers tend...

Best 4K Streaming Media Devices of 2023

If you’ve bought a TV lately, there’s a good chance that it’s a smart TV with the ability to stream TV shows and movies, no extra devices needed. These days, 63 percent of all U.S. homes with internet...

Builder Designs Houses That Can Run For Weeks Without Power

Research group Parks Associates published a report in 2022 in collaboration with SmartThings that stated that 54% of US internet households think their electric bills are too high. Plus, 56% of them w...