Providing market intelligence for more than 35 years

In The News

The Internet of Medical Things Gold Rush (And My Grandfather's Wooden Leg)

Equally important is the demand side of the equation, symbolized by an aging population with high rates of chronic disease. According to Parks Associates, nearly half of U.S. households with broadband own some sort of connected health device. Partners HealthCare vice president Joseph Kvedar cautioned that there won’t be enough doctors and nurses for that elderly population without embracing appropriate use of technology.

From the article "The Internet of Medical Things Gold Rush (And My Grandfather's Wooden Leg)" by Michael Millenson.

Previously In The News

HBO Max: Everything to know about HBO's streaming app

But two crucial streaming devices don't have HBO Max. Neither Roku nor Amazon Fire TV devices support HBO Max, even though those devices represent the vast majority of streaming devices in the US. Res...

Cord nevers don't know what they're missing, and pay TV needs to show them, says Parks' Sappington

Brett Sappington, senior director of research at Parks Associates, kicked off the first annual Pay TV Show detailing some of the emerging challenges and opportunities for the pay TV space. He broke...

vMVPD market shakeout won’t happen in 2018, analysts say

The group, however, didn’t bite, forming a consensus that these are the early days for the virtual MVPD industry. Despite rampant competition for subscribers, high programming costs and loss-leader pr...

Editor’s Corner—How far can Amazon reach into pay TV?

Parks Associates’ Brett Sappington said during the Pay TV Show, an event produced by Fierce parent company Questex, that Amazon is the only company to get a la carte TV right. On top of that, he said...