Providing Market Intelligence for 40 Years

In The News

The Internet Isn't Yet Ready for the Video Explosion

As more streaming services have become available, the demands on the existing Internet infrastructure have increased exponentially. In 2016, another 27 new subscription-based video streaming platforms were launched in the U.S., according to Dallas market research group Parks Associates.

And more are expected this year. Chief among them are large multi-channel streaming platforms that are essentially cable-TV online. In the coming weeks, Hulu is expected to launch a service that will compete with AT&T's (T) DirecTV Now, Dish Networks' (DISH) SlingTV and Sony's SNE PlayStation Vue.

From the article "The Internet Isn't Yet Ready for the Video Explosion" by Leon Lazaroff.

Previously In The News

Exploring the Rise of Smart Security Solutions in Households

Parks Associates has conducted insightful research highlighting the significant adoption of security solutions in homes across the country. Their findings reveal that a notable 47% of US internet hous...

New Research Indicates 13M US Internet Households Have Entered Smart Home Market Since 2020

Parks Associates has released a new white paper, Smart Home Evolution: Unlocking Value, in partnership with the Connectivity Standards Alliance (CSA). This new research explores the progress of th...

Your Smartwatch Knows Too Much—And That Could Hurt You At Work

A 2015 study from Parks Associates indicated that 35% of smartwatch owners in the U.S. would be willing to share their data in exchange for a health insurance discount.  From the article, "Your Sma...

Which households care most about energy efficiency?

A June report by Parks Associates and Resideo Grid Services found that although smart thermostat adoption has doubled in eight years to reach 16% of households with Internet access, only about 20% of...