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The Complete Guide To Android Pay In The UK

The research from IoT market research and consulting firm, Parks Associates, shows that more than 25 per cent of smartphone users in the US are using mobile payments platforms at least once a month, but adoption for PayPal and retail branded apps currently outstrips Android Pay and Apple Pay. 

Chris Tweedt, a research analyst at Parks Associates, said: "For merchants with a loyal customer base, mobile payment functionality is a helpful addition to a merchant-specific mobile wallet that allows customers to earn loyalty rewards, save gift cards and redeem coupons.

From the article "The Complete Guide To Android Pay In The UK" by Lee Bell, Adam Shepherd, Caroline Preece, Joe Curtis, Aaron Lee, Rene Millman.

Previously In The News

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Has Subscription OTT Growth Hit Its Peak?

Parks Associates‘ OTT video research finds household spending on subscription OTT video services has held steady for three years, averaging just under $8 per month since 2016. From the article "Has...

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While sales of vinyl records have been rising for a while now (Consumers like the sound quality and like the feel of vinyl records.), 2016 was a banner year. Sales hit a 28-year high -- led by David B...

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