Providing Market Intelligence for 40 Years

In The News

The $8,000 fridge: why appliance makers are aiming upscale.

OLED TVs, which start at about $2,300, have helped LG increase its market share in the $1,000-up range to 15 per cent in a mature TV market, Gagnon said. Samsung has 51 per cent of that high-end TV market, while Sony has 21 per cent. Samsung, for instance, has an 80-inch curved 4K SUHD TV, also priced at about $20,000.

"Because TV prices overall are falling, TV makers are seeing lower profit margins on all TV sales," said Brett Sappington, senior director of research at Parks Associates. "The highest-end premium market is the one place where the margins are still high."

From the article "The $8,000 fridge: why appliance makers are aiming upscale." by Mike Snider.

Previously In The News

PayPal, Starbucks top consumers' mobile payments preferences, study says

Nearly 20 percent of U.S. smartphone users have used a mobile payment app at a retail location, according to new mobile research from Parks Associates. The report, 360 View: Mobility and the App Ec...

Research: over 50% of U.S. broadband households stream content on TV screens

Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty...

Roku's early success magnifies Blue Apron, Snap failures

Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...