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TechTalk: How Google Nest is Getting Integrators Involved in ‘Connected Home’ Sales

September 16, 2019

During its CEDIA Expo TechTalk, Google Nest mentioned one key statistic that set the tone for the rest of the presentation: According to Parks Associates, 43% of US broadband households intend to purchase a smart home device in 2019.

And yet, homeowners are looking for more than gadgets. Instead, they are seeking a helpful home, with products that work seamlessly together without added fuss or installation headaches. This is where integrators come in.

Instead of focusing on the latest and greatest gadgets and gizmos to sell to customers, it may be wise to consider placing more emphasis on proper setup in order to make a sale.

From the article "TechTalk: How Google Nest is Getting Integrators Involved in ‘Connected Home’ Sales " by Andrew Nichols.

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TechTalk: How Google Nest is Getting Integrators Involved in ‘Connected Home’ Sales

Previously In The News

63% Of Americans Unfamiliar With Virtual Reality; Less Than 6% Plan On Buying A Headset Soon

Building the Future of Smart Home Security > Engineers must invent new technology to enhance security products' abilities

Network negotiations: combining content and attracting consumers

A Third Of Consumers Get News From Social Media

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