Media research firm Magrid has found that 26% of millennials share passwords for video streaming services, while Parks Associates predicts that in 2021, $9.9 billion of pay-TV revenues and $1.2 billion of OTT revenues will be lost to credentials sharing.
From the article "Synamedia sees pay TV driving growth for 3-4 years before IPO" by Steven Scheer.
Parks Associates’ new white paper, "Smart Spaces: New Opportunities for Custom Integrators," released in partnership with Nice Group, reveals that K-12 schools and universities, apartments and condomi...
As of last year, at least 18% of U.S. households — or at least 25-27 million — had video doorbells, according to Dallas-based market research firm Parks Associates. That’s up from around 7% of househo...
Parks Associates’ has released its latest research from its Tech Ecosystem Dashboard service, revealing the continued rise of smart tag use in United States households. According to the research, 12%...
Recent research reveals a significant trend among US internet households: 42% prefer their electricity provider or utility to supply an app for monitoring energy usage. This insight stems from a detai...