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SVOD Success With Daily, Weekly, and Monthly Active Users

July 11, 2024

streaming devices

A recent study by Parks Associates shows that 76% of U.S. households have at least one video streaming service, and according to nScreenMedia, the average subscriber has more than 3 services. That said, not every service needs to be the daily destination to be a successful one for consumers.

From the Brightcove article, "SVOD Success With Daily, Weekly, and Monthly Active Users" by Eric Knutson

Previously In The News

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Taylor flew to San Francisco to attend the Connections Conference, known as the premier connected home conference and hosted by Parks Associates, the headline research company for emerging technologie...

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“The connected home has become more data hungry than ever, and video consumption is the primary driver,” says Parks Associates. “Consumers are streaming video to every available screen from an increas...

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