Churn has long been an issue in the streaming market. For streaming service providers, it’s a problem to be overcome. For subscribers, it’s a fact of life. The latest word out from Parks Associates pins down just how big an issue churn in streaming is, noting that streaming service churn rates are now up to 44%.
From the article "Survey: Streaming Service Churn Rates Hit 44%" by Steve Anderson.
“The other thing I think you can take away from this is that thin is also a precursor to foldable,” added Michael Goodman, a senior contributing analyst with Parks Associates, a market research an...
Parks Associates has conducted insightful research highlighting the significant adoption of security solutions in homes across the country. Their findings reveal that a notable 47% of US internet hous...
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A 2015 study from Parks Associates indicated that 35% of smartwatch owners in the U.S. would be willing to share their data in exchange for a health insurance discount. From the article, "Your Sma...
