Providing Market Intelligence for 40 Years

In The News

Super Bowl Commercials: Check Out All The Best Ads From Sunday

The game has set audience records four times since then, the last being Super Bowl XLIX, watched on NBC by 114.4 million viewers in 2015.

Below are all the ways you can tune in.

Denver-area residents will get a better Fox signal than people who live west of Lookout Mountain because Fox uses a directional antenna to shoot the broadcast toward downtown.

If you want to watch this showdown of football titans from your iPad, iPhone, or Apple TV, as always there are a few ways to do so.

"The idea was that no pay-TV subscription meant no ESPN and regional sports networks", said Glenn Hower, senior research analyst with Parks Associates.

From the article "Super Bowl Commercials: Check Out All The Best Ads From Sunday" by Cris De Lacerda.

Previously In The News

Top 5 Home Tech Trends and Opportunities for 2017: From Voice Control to VR

Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...

16% of US Households Plan to Buy Standalone Smart Security Products

According to a recent Parks Associates report 360 Deep Dive: Pricing Strategies for Residential Security,16 percent of U.S. broadband households plan to buy a security-related smart home product, such...

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...

The Streaming Media Device Landscape

Information for The Streaming Media Device Landscape is drawn from multiple sources: Interviews with and research on companies, including consumer electronics (CE) manufacturers, component manufactur...