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Study: Over-The-Air TV Antenna Interest Remains Strong

According to a fresh report from Parks Associates, one in five U.S. households with internet access in the home possess a television antenna. At the same time, 12% of these households do not have a TV antenna but plan to purchase one within the next six months.

From the article, "Study: Over-The-Air TV Antenna Interest Remains Strong" by  RBR-TVBR

Previously In The News

10 Reasons Smart Home Devices Will Be Everywhere in 2018

Smart home gift-giving is on the rise, expanding the universe of potential users that don’t necessarily know what they’ve gotten themselves into. Parks Associates estimates some 20% of smart-device ow...

4 Tech Markets that Have Something to Prove at CES 2018

According to Parks Associates research released last summer, more than 100 million U.S. homes did not have a smart device in them at the end of 2016. That’s out of a possible 117 million households. B...

Large Majority of Broadband Households Use WiFi as Primary Connection, Study Says

More than 60% of broadband households in the United States with a networking router received that device from their broadband service provider, according to a new Parks Associates whitepaper. Spons...

Parks Associates looks at smart home market, company tactics

Parks Associates, a research firm based here, released a report that outlines how the smart home market and its products are changing and what companies are doing about overcoming barriers, entitled “...

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