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Streaming Plays Nicely With Cable VOD, Netflix Is New Norm

Overall, SVOD spending in U.S. broadband homes is up nearly 67% since 2012, according to research from Parks Associates. That firm said the average monthly spend on SVOD in U.S. homes was $6.19 in 2015, up from $3.71 in 2012. The report also pointed out that those consumers spend less than $1 a month buying digital video, suggesting the subscription model is indeed the one in demand.

From the article "Streaming Plays Nicely With Cable VOD, Netflix Is New Norm" by Daisy Whitney.

Previously In The News

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Subscriptions account for nearly 86% of consumer video spending

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Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

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