In The News

Streaming Is the New Cable

October 16, 2019

"NBC has announced its own service that will launch in 2020, and CBS' success is part of the motivation," said Brett Sappington, senior research director at Parks Associates.
"NBC also wants to gain a foothold in the OTT space rather than being left out," he told TechNewsWorld.

From the article "Streaming Is the New Cable" by Peter Suciu.

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Owners of wearable devices such as smartwatches and fitness trackers are far more likely to subscribe to paid streaming audio or music services such as Apple Music, Spotify or Pandora One, according t...

Report: Antenna Only Homes Increase to 15 Percent

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Roku Plunges: 3 Reasons to Buy, 4 Reasons to Sell

Last August, Parks Associates reported that Roku controlled 37% of the streaming device market in the U.S., while Amazon, Google, and Apple held shares of 24%, 18%, and 15%, respectively. All three of...

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About Parks Associates

Streaming Is the New Cable

Previously In The News

Third Of US Broadband Households Have Multiple OTT Packs

Majority Of Smartwatch Owners Have Paid Music Streaming Sub

Report: Antenna Only Homes Increase to 15 Percent

Roku Plunges: 3 Reasons to Buy, 4 Reasons to Sell

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