Providing market intelligence for more than 35 years

In The News

Sprint Offers Amazon Prime Sub To Customers Fayette Advocate

"Amazon Prime is another example of the innovative options that Sprint delivers every day to its customers", said Marcelo Claure, Sprint's CEO, in a statement. 

Sprint also said that the Amazon Prime add-on offer will also give its customers the flexibility of trying out the Prime service and terminating its subscription any time they want. 

"The mobile entertainment era is in prime time", said Harry Wang, director-Mobility Research at Dallas-based technology consulting firm Parks Associates. This is useful for people who want a Prime membership for the three months leading up to the Christmas season or if you're going on Spring Break and need to keep the kids entertained. 

From the article "Sprint Offers Amazon Prime Sub To Customers Fayette Advocate" by Gene Daniel.

Previously In The News

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...

Selling Smart: Xfinity Home Rolls Out Its Own Connected-Home Products

Herscovici grins as he throws out that shock line, "but we certainly understand the frustration people feel when other product-support operators pass the buck, claim, 'It's not our problem.' The buck...

What Google's Project Fi Means For Mobile Operators

Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...

U.S. Mobile Data Growth Predicted To Slow Due To WiFi Use

More and more smartphone owners are using mobile data these days, and that shouldn’t be too much of a surprise given the increase in popularity of smartphones over the years and the numerous plans fro...