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Spotify Expands Auto Presence as Android App Comes to MirrorLink

Mirroring” platforms such as MirrorLink, CarPlay and Android Auto allow drivers to use their cars’ controls and speakers for apps that run on their mobile devices. Some carmakers, such as GM, also offer their own built-in interfaces.

For Spotify and other streaming services, it makes sense to make their apps available in as many in-car platforms as possible, says Jennifer Kent, connected-car analyst at Parks Associates. “We definitely see that music services are among the most popular in connected vehicles, because it rides the rails of consumer behavior in a vehicle already,” she tells Billboard.

From the article "Spotify Expands Auto Presence as Android App Comes to MirrorLink" by Marc Hogan.

Previously In The News

Roku Stock Retreats After Device Maker’s Roaring IPO

The scrappy independent streaming-platform developer has been able to beat Goliaths in the tech biz. Roku had 37% share of all streaming devices owned by U.S. broadband households in the first quarter...

HBO Max: WarnerMedia in Talks With Roku on Deal, Amazon Fire TV Appears to Be a No-Go

Beyond rev-share terms for HBO Max, holdouts like Roku and Amazon — which together had 69% market share of U.S. OTT households in early 2019, Parks Associates estimated — are objecting to WarnerMedia’...

Apple’s Video Streaming Plans: Key Open Questions

There were 221 active over-the-top (OTT) services in the US in 2018, up from 199 in 2017, per Parks Associates. And this figure is slated to increase as Disney, WarnerMedia, NBCUniversal, launch their...

Apple TV losing market share to streaming set-top box rivals Roku, Amazon

Published on Tuesday, the study by Parks Associates found ownership of the Apple TV in the first quarter of 2017 made up 15 percent of the market, down from the 19 percent market share recorded by ana...

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