Providing market intelligence for more than 35 years

In The News

Spotify Expands Auto Presence as Android App Comes to MirrorLink

Mirroring” platforms such as MirrorLink, CarPlay and Android Auto allow drivers to use their cars’ controls and speakers for apps that run on their mobile devices. Some carmakers, such as GM, also offer their own built-in interfaces.

For Spotify and other streaming services, it makes sense to make their apps available in as many in-car platforms as possible, says Jennifer Kent, connected-car analyst at Parks Associates. “We definitely see that music services are among the most popular in connected vehicles, because it rides the rails of consumer behavior in a vehicle already,” she tells Billboard.

From the article "Spotify Expands Auto Presence as Android App Comes to MirrorLink" by Marc Hogan.

Previously In The News

Connected Car Issues Include Pricing, Privacy & Tethering Through CarPlay Or Android Auto

58% of U.S. car owners are very concerned about hidden fees associated with connected car features and services finds a new report by Parks Associates. “The level of concern for these connected car...

A scan of new data from around the world

According to Parks Associates' research, 72% of non-pay-TV subscribers subscribe to an OTT video service, which is their primary source for content. Just less than half of broadband households in the...

Malvern-Based Home Automation Firm Bets Big On Europe

Smart-home technology is building quickly to a multi-billion-dollar business in Western Europe, say market researchers at Parks Associates, and the Malvern-based "Internet of Things" platform develope...

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...