Providing market intelligence for more than 35 years

In The News

Someone just bought your smart home. Did they get your data, too?

There's a wide range of devices to be aware of when you move in to a smart home, including door locks, alarms, security cameras, garage-door openers, lighting systems, smoke detectors, and irrigation systems, as well as modems, gateways and hubs that tie them all together. Large appliances like refrigerators, washers and dryers also increasingly are connected.

Though less than 20 percent of U.S. homes have these kinds of things built in, adoption is growing from the high end of the market, according to research company Parks Associates. Parks estimates 32 percent of homes larger than 3,000 square feet (278 square meters) have at least one smart product.

From the article "Someone just bought your smart home. Did they get your data, too?" by Stephen Lawson.

Previously In The News

Autonomous Cars Could Bring $20 Billion to Hollywood

The consumer demand for mobile streaming isn’t lacking either. Among U.S. households, more than half want their next car to offer Wi-Fi, according to Jennifer Kent, connected car analyst for Parks Ass...

Multifamily Roundtable Session to Highlight Generational Characteristics on Tech

To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...

Nearly Half Of Homebuyers Want Smart Homes

This survey was conducted by Parks Associates on behalf of the Coldwell Banker brand within the United State, June 6 to 9, 2016 through a third party via an online omnibus product. The survey was cond...

Does ‘Move-In Ready’ Now Mean Smart-Home Technology?

The study, conducted by Parks Associates on behalf of Coldwell Banker in early June, gathered opinions from 1,250 adults, 801 of whom own at least one smart home product. While survey respondents spec...