Consumer issues with accessing the NFL games are also indicative of a fragmented sports streaming landscape. Eric Sorensen, a senior contributing analyst with Parks Associates, noted in July how current NFL programming is spread.
From the article, "Some NFL+ users struggle to watch games on the app" by Masha Abarinova.
Meanwhile, the latest data from Parks Associates’ OTT Video Market Tracker confirm that while Millennials’ viewing consumption habits do differ somewhat from the broader population’s, they aren’t will...
In a similarly unsettling development for Apple, the tech giant appears to be playing catch-up in an area it has long dominated: mobile hardware. As Amazon’s Echo continues to gain traction -- and Goo...
At the end of 2015, Parks says about 20% of U.S. broadband homes had cancelled at least one OTT video service during the previous 12 months. Growing levels of password sharing with OTT services is...
The 360 View Update: Consumer Demand for Connected Major Appliances by Parks Associates found that fewer than 5% of U.S. households currently own a smart appliance and less than a quarter (18%) of con...