In The News

Smartwatch Ownership: Millennials 44%, Non-Millennials 23%

August 20, 2016

Besides smartwatches, other IoT devices win the attention of millennials. In a survey of 1,300 U.S. adults conducted by Parks Associates for Coldwell Banker, 61% of millennials expressed an interest in smart homes.

Millennials have grown up digital and the Internet of Things is simply adding to their internetworking.

From the article "Smartwatch Ownership: Millennials 44%, Non-Millennials 23%" by Chuck Martin.

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About Parks Associates

Smartwatch Ownership: Millennials 44%, Non-Millennials 23%

Previously In The News

The Streaming Media Device Landscape

Residential fiber is now table stakes for boosting NOI

Using Someone Else’s Netflix Password Is Likely to Get Harder

How Amazon Strong-Arms Partners Using Its Power Across Multiple Businesses

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