Providing market intelligence for more than 35 years

In The News

Smart Security: IoT Advancements Create A Safer Smart Home For Consumers

Recent advances in smart security and safety devices offer consumers new and expanded solutions to help them trade in worry for peace of mind. Companies invested in IoT technologies are leading that effort by producing smart, connected products and services that promise to make the smart home safer than ever.

Home security is the most influential market driver for purchase of these devices to date. Parks Associates research shows 19% of U.S. broadband households currently own a smart home device of some kind, and half of all security system households report ownership of a smart home device.

From the article "Smart Security: IoT Advancements Create A Safer Smart Home For Consumers" by Brad Russell.

Previously In The News

Broadcasters Need To Prepare For Shoppability. Here’s Why

According to Parks Associates, 52% of US consumers are “likely or very likely” to engage with commercial activities on CTV platforms — including ordering food from TV promos, clicking for product info...

Consumer IoT Products are Priced 44% Higher on Average Than Similar Non-Connected Products

Parks Associates recently surveyed more than 100 executives across the connected home and consumer IoT landscape to better understand their view of the market, changes in their business strategies, ke...

Nomadix Launches Energy Management Solution to Reduce Properties’ Operational Expenses and Enhance Sustainability

MDU properties, including military housing, senior living, and student accommodation, can expect OPEX savings up to 20 percent when implementing smart home devices such as EMS, according to Parks Asso...

The fastest Wi-Fi 7 internet providers in the US, ranked

The strength of your Wi-Fi is determined by a variety of factors, including your equipment, your wireless devices, your location, and your environment. But your ISP also plays an important role. That'...