Providing Market Intelligence for 40 Years

In The News

Smart Lighting Adoption Surges Among US Internet Households

New research from Parks Associates reveals a surge in smart lighting adoption among US internet households, with 13% using smart light bulbs and 6% employing smart lighting control systems.

Parks Associates will hold virtual sessions focusing on connected solutions and consumer experiences, while their Smart Product Market Assessment offers insights into the residential smart lighting market’s key players, purchase trends, and five-year forecasts for smart lights, smart plugs, and smart switches.

Parks Associates’ latest research shows a significant rise in US internet households adopting smart lighting, with 13% using smart light bulbs and 6% utilizing smart lighting control systems.

To explore connected solutions and consumer experiences, Parks Associates will host virtual sessions, while their Smart Product Market Assessment offers valuable insights into the residential smart lighting market’s future with detailed forecasts for smart lights, smart plugs, and smart switches.

From the article, "Smart Lighting Adoption Surges Among US Internet Households" by Dealerscope Staff.

Previously In The News

Streaming is heading toward a breaking point with consumers

However, while work on that puzzle continues and multiple companies look for a way to get streaming subscribers to stay in one place, customer churn is still high. Or, as Parks Associates describes it...

Fox Sports app lands on Vizio smart TVs, adds Fox Weather FAST channel

As Parks Associates’ Eric Sorensen pointed out in a recent column for Fierce Video, consumers are moving to the smart TV as their device of choice for streaming video entertainment, with the firm...

CBS sees consumers taking as many as 10 OTT video subscriptions

If DeBevoise’s 10 OTT service prediction comes true, and Parks Associates’ latest top 10 U.S. OTT video service rankings hold up, then All Access and Showtime OTT have a good shot at making the cut as...

Some NFL+ users struggle to watch games on the app

Consumer issues with accessing the NFL games are also indicative of a fragmented sports streaming landscape. Eric Sorensen, a senior contributing analyst with Parks Associates, noted in July how curre...