Providing Market Intelligence for 40 Years

In The News

Smart Homes Meet Connected Cars: X Marks the Spot

Several factors have contributed to the sudden expansion of connected car services available or coming to the market, most notably the expansion of mobile broadband networks, high penetration of smartphones in the consumer market, and auto manufacturers' re-evaluation of connected services as a competitive advantage and means to generate new revenues.

While the connected car and smart home ecosystems haven't yet entered the mainstream, neither is in its infancy. Crossover between the two markets is evident and offers a unique opportunity for the ecosystem players.

From the article "Smart Homes Meet Connected Cars: X Marks the Spot" by Jennifer Kent.

Previously In The News

Smarter: 9 Ways to Speed Up Google Chrome

Too many subscription services, however, can really add up in terms of monthly expenses. Fifty percent of American households have four or more streaming subscriptions, according to the market researc...

How Apple’s Purchase Of Startup Reveals Health Data Strategy

Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...

OTT Sees Healthy Gains In Broadband Homes

Parks’ OTT Video Market Tracker also shows that Netflix, WWE Network and Hulu have the highest word-of-mouth consumer promotion scores. Parks looked at consumer behavior during Q3 2014 and compared...

One Bot To Rule Them All? Not Likely, With Apple, Google, Amazon And Microsoft Virtual Assistants

In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...