Providing market intelligence for more than 35 years

In The News

Smart Home Devices Double In Canada

"Individual device penetration in Canada largely mirrors the U.S. market, where security-related devices and thermostats have greater adoption compared with other products like appliances, blinds, and fans," said Tom Kerber, director of Research, Home Controls, and Energy at Parks Associates. "The transition to interactive services and home controls is now mainstream and attracting first-time subscribers to the security market."

From the article "Smart Home Devices Double In Canada" by Barbara Vergetis Lundin.

Previously In The News

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...

Amazon Fire TV tops 30 million active users, seeming to beat Roku

The market for video streaming devices is exploding. The number of households with a streaming player has quadrupled in the last five years, according to Parks Associates, and Roku and Amazon have bee...

AT&T To Buy Time Warner In Media-Shaking $85.4B Deal

That streaming service is one way AT&T wants to ensure that younger consumers will still flow its way. A study by research firm Parks Associates found that nearly a quarter of millennial households ju...

Why Amazon Is The Current King Of The Virtual Assistants

The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United S...