Providing market intelligence for more than 35 years

In The News

Smart Home Devices Double In Canada

"Individual device penetration in Canada largely mirrors the U.S. market, where security-related devices and thermostats have greater adoption compared with other products like appliances, blinds, and fans," said Tom Kerber, director of Research, Home Controls, and Energy at Parks Associates. "The transition to interactive services and home controls is now mainstream and attracting first-time subscribers to the security market."

From the article "Smart Home Devices Double In Canada" by Barbara Vergetis Lundin.

Previously In The News

Parks: 23% Of US Millennials Opt For OTT-Only

In the US, some 23% of millennial heads of household opt to live in OTT-only, broadband homes, according to Parks Associates. The research firm said the figure compares to a national average of jus...

Comcast says traditional TV viewing is up, but subscribers are down across the board

According to a recent report on TV viewership from Parks Associates, 20% of US broadband households don't have a pay-TV service, while 12% of those homes cut the cord in 2018. The report found that f...

Parks: Netflix retains OTT top-spot in the US

“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...

Cord-Cutting On The Rise In The US

“Pay TV subscriptions have dropped each year since 2014, falling to 81% of US broadband households in Q3 2016,” said Brett Sappington, senior director of research, Parks Associates. “Several factor...