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In The News

Smart Home, Safety and Security Highlights at CES 2019

January 21, 2019

Security Sales & Integration

Safety and security remain the leading value propositions for the smart home. Consumers consistently rank security and safety as top value propositions, followed by energy management, and Parks Associates’ consumer research finds 38% of smart home device owners reported security of their home and family as the main motivator for their purchases.

From the article "Smart Home, Safety and Security Highlights at CES 2019" by Dina Abdelrazik.

Previously In The News

Parks: OTT Viewing Migrating to the Largest Screen in the Home

OTT viewing is increasingly taking place in the living room, with more than half (52%) of U.S. broadband households now watching online video on an internet-connected television, according to a new re...

Charter to Offer Enhanced Smart Home Security with Apple HomeKit

We reported last week that more consumers were adding home security systems. The number of U.S. broadband homes with security systems ticked upward – from 26% to 28% — as of the end of the fourth quar...

Report: Increasing Mobile Video Usage is a Leading Indicator for Cord Cutting

People who use their smartphones to watch more than six hours of video per week are more likely to cut the cord during the next year than those who watch 2.5 hours, according to Parks Associates. The...

Parks Research: Technology Perceived Value Spikes During Pandemic

The COVID-19 pandemic has increased the perceived value of technology in 53% of broadband households, according to a Parks Associates’ survey. The study, “COVID-19: Impact on Consumer Spending and...

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