Research from Parks Associates has revealed that 16% of US broadband households have a sports video service subscription through over-the-top (OTT) video.
parks 6 May 2016The Subscriptions and Churn in OTT Video Services report showed that NFL Game Pass leads the market with 6% of all sports OTT video service subscriptions, with the NFL Game Pass the most highly adopted service, with 6% of US broadband households having a subscription compared with 4% for the WWE Network and MLB.TV. This was even though NFL Game Pass does not stream live games.
From the article "Sixth Of US Broadband Households Subscribe To An OTT Sports Service" by Joseph O'Halloran.
“First and foremost, we have over the past year and a half focused heavily on disrupting the home security market,” Dan Herscovici, senior vice president and general manager of Xfinity Home, said in a...
A report just released by Parks Associates says that Apple TV sales in the U.S. increased by a whopping 50% in 2015 compared to 2014. That's the largest gain of any of the big players and brought AAPL...
“While pay TV penetration has declined among U.S. broadband households, adoption has remained steady among Spanish-preferred and bilingual households over the past few years,” Brett Sappington, Parks...
While the home is shaping up to be the battleground, cable operators and other service providers are jostling to position themselves as the aggregation and management point of this emerging class of s...