In The News

Sharing Your Netflix And HBOGo Passwords Is Costing Streaming Services $500 Million

July 14, 2015

Research firm Parks Associates estimates that all the sharing of streaming passwords to circumvent subscription fees is costing providers roughly $500 million per year in lost revenue. They estimate that 6% of total users are using an account held by someone out of their household.

Yes. This all sounds about right, if a bit low.

Of course, none of this can be news to most providers, which offer an “ask no questions” approach to providing streaming so long as your password and ID match.

From the article "Sharing Your Netflix And HBOGo Passwords Is Costing Streaming Services $500 Million" by Penn Collins.

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About Parks Associates

Sharing Your Netflix And HBOGo Passwords Is Costing Streaming Services $500 Million

Previously In The News

NAB Puts The Future Focus On OTT In Vegas

Nearly 80% Of US Spanish-Language Households Subscribe To OTT Video Services

Cutting the cord: 59% of Americans have canceled cable TV, signaling the dominance of streaming giants Netflix, Hulu and Amazon

Smart home devices are 'valuable' to 75% of those who use them

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