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Share A Netflix Password, Go To Jail?

July 10, 2016

password sharing

According to a study done by Parks Associates in 2015, 57% of U.S. households access an over-the-top video account, meaning streaming services like Netflix, Hulu or HBO Go, but 11% of Netflix subscribers, 10% of Hulu Plus subscribers and 5% of Amazon Prime Instant Video subscribers are using an account paid for by someone else.

Young adults between 18 and 24 are the biggest perpetrators of password sharing, with 22% of those surveyed admitting to using an account that was not theirs.
Parks Associates also estimates that "illicit password sharing" could cost the industry as much as $500 million per year.

From the article "Share A Netflix Password, Go To Jail?" by Stephen Pounds.

Previously In The News

Everyone Is Sharing Passwords And Streaming Services Know It

While it doesn’t appear that streaming networks are going to crack down on sharing just yet, that could change if revenue from subscriptions decrease. In fact, industry analyst Parks Associates tel...

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Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...

Smarter: 9 Ways to Speed Up Google Chrome

Too many subscription services, however, can really add up in terms of monthly expenses. Fifty percent of American households have four or more streaming subscriptions, according to the market researc...

Password Sharing Not the Biggest Problem for SVOD Services, Study Says

For movie and TV studios, the big bugaboo is people illegally copying or downloading their IP. For SVOD services, it’s another form of piracy – password sharing, which cost companies $500 million worl...

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