Providing market intelligence for more than 35 years

In The News

Senior Care Tech Presents $279 Billion Opportunity

Technology is at the forefront of senior living solutions, from next generation remote health monitoring apps to wearables that can detect and predict falls among seniors.The need for these innovative solutions are expected to boom over the next few years, with the total market opportunity estimated to be $279 billion, according to a recent study from AARP and Parks Associates.

From the article "Senior Care Tech Presents $279 Billion Opportunity" by  Kourtney Liepelt.
 

Previously In The News

Ranking The Most Popular Sports OTT Networks

NFL Game Pass is the most popular sports OTT video service in the U.S., according to Parks Associates, although at this point sports video services are still a relatively niche market. Overall, jus...

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...

Facebook is developing a voice assistant, and it already has a home of its own

But Portal takes the social network off smartphones, which people typically use to access Facebook, and on to something larger — a smart display. People are expected to buy more than 64 million smart...

19% Of US Broadband Households Cancelled An OTT Video Service In 12 Months

Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...