Providing market intelligence for more than 35 years

In The News

Security Cameras Lead Smart-Home Adoption

Networked surveillance cameras are leading the adoption of smart-home technology, Parks Associates said in releasing consumer-survey results during ISC West.

Nine percent of U.S. broadband households owned an IP/networked security camera at the end of 2015, and 4 to 5 percent of broadband households bought a networked camera in 2015, Parks said in citing its survey of 10,000 broadband households in the U.S.

From the article "Security Cameras Lead Smart-Home Adoption" by Joseph Palenchar.

Previously In The News

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...

7-Eleven rolls out Apple Pay, Google Pay to all US stores

Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...

Starbucks has the most-used mobile payment app

Retailers and banks have their own mobile payment options. At least one research report from Parks Associates said that shoppers prefer mobile payment apps from retailers, and eMarketer noted that the...

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...