Providing market intelligence for more than 35 years

In The News

Securing video analytics data: the law and best practice

Brett Sappington, Senior Director of Research at Parks Associates, says compliance and security considerations are forcing operators to decide whether or not data security should be part of their core business. “Do I have an internal group of security experts, or do I turn to experts outside of my organization? Many of them look at it and say, my core business is video, I’m not sure I want to be in the security business. Some do decide that they want it in-house, but for many they’re looking outside of their organizations for that security expertise.”

From the article "Securing video analytics data: the law and best practice" by Barry Flynn.

Previously In The News

Does Sharing Your Netflix Password Make You A Criminal?

Yet despite the fact that a study by Parks Associates last year found that subscription video on demand (VOD) services like Netflix stand to lose $500 million per year due to password sharing, VOD exe...

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...

The Arrival of OTT Live Video

Today, every major television outlet is in the midst of launching or advancing their direct-to-consumer VOD streaming services. Consumers now have more control and choice than ever, and the industry i...

OTT At A Tipping Point, Poised For Rapid Growth

Parks Associates estimates that 86 million streaming media players will be sold globally in 2019. And as streaming subscriber counts continue to grow, the services will be better positioned to bid for...