Providing market intelligence for more than 35 years

Recent insights from the Electronic Security Association (ESA) and Parks Associates reveal a surge in popularity for connected cameras and video doorbells, aligning with heightened post-pandemic concerns about home security. As demand for residential security solutions continues to rise, it’s essential for security businesses to stay abreast of trends and innovations in this rapidly evolving landscape.

According to Parks Associates, nearly 40% of U.S. internet households have embraced some form of security solution. Smart cameras and video doorbells have some of the highest adoption rates, with 14% of U.S. internet households reporting owning a video doorbell, and 13% owning a smart camera, per ESA data commissioned by Resideo.

From the article, "Securing Tomorrow’s Homes" by Dwight Dumpert.

Previously In The News

Parks: 73% Of US Internet Homes Connect Their TVs

Some 73% of US broadband homes now connect one or more TV entertainment devices to the web, according to Parks Associates. The research firm said this marked an 11% increase, compared to the beginn...

Parks: Netflix retains OTT top-spot in the US

“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...

One in five US subscribers now ‘dissatisfied’ with pay TV service

Some 20% of US pay TV subscribers are now dissatisfied with their pay TV service, according to research from Parks Associates. The future represents a 100% increase since 2013, according to Parks....

Cord-Cutting On The Rise In The US

“Pay TV subscriptions have dropped each year since 2014, falling to 81% of US broadband households in Q3 2016,” said Brett Sappington, senior director of research, Parks Associates. “Several factor...