Providing Market Intelligence for 40 Years

In The News

Saving Money Top Driver For Smart Home Device Purchasing

The majority (61%) of households that do not own and do not intend to purchase a smart home device could be persuaded by reduced household bills or insurance discounts, according to the study, comprising a survey of 10,000 broadband households conducted by Parks Associates.

Here are the drivers of likelihood to purchase smart home devices by those who do not have any, according to Parks:

61% -- Ability for the product to save money on bills
61% -- A discount on home insurance premium
54% -- Make smart home devices cost the same as regular products
46% -- Ability to exercise control over how data is collected or used
41% -- Ability to try smart devices at a retail location with knowledgeable staff
42% -- In-home service to set up the device and teach how to use
34% -- Ability to finance the cost at zero percent and pay over 12 or 24 months
32% -- In-home service to recommend the best smart home devices for routines and home layout

From the article "Saving Money Top Driver For Smart Home Device Purchasing" by Chuck Martin.

Previously In The News

2 Surprising Stocks to Buy and Hold Until 2030

Americans view security as one of the top benefits of smart home technology, ahead of options such as energy/resource management, or indoor convenience/entertainment. Alarm.com aims to give consumers...

Poll shows consumers not sure what 'Internet of Things' means

Dyn, the sites' common DNS provider, said its investigation showed that many of the compromised smart devices had been infected with a malware because of inadequate security protections. Since then, m...

Why Is Facebook Developing a “Portal Box” for TVs?

Shifting into the set-top box market complements that strategy, since Statista Research estimates that 210.7 million set-top boxes will be shipped this year. But Facebook will arrive woefully late to...

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

“There seemed to be an attitude around the industry that after House of Cards and Orange is the New Black, there was no way Netflix could catch lightning in a bottle again,” says Glenn Hower, a senior...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive