Providing market intelligence for more than 35 years

In The News

Samsung Unveils Virtual Reality Camera At Mobile World Congress

Samsung is also refreshing its Galaxy phone line in an attempt to catch Apple’s iPhone. A recent report from Parks Associates said Apple leads Samsung in the U.S. smartphone market, 40 percent to 31 percent. But Samsung is “catching up,” Harry Wang, Parks Associates director of health and mobile product research, said in a press release.

From the article "Samsung Unveils Virtual Reality Camera At Mobile World Congress" by Benny Evangelista.

Previously In The News

New Study Shows The Growing Decline of Cable TV

In what is a growing list of bad news for traditional pay-TV services, it turns out fewer Americans rely on just traditional pay-TV services. Over half of all pay-TV subscribers also subscribe to a st...

Amazon & Roku Control Almost 70% of The US Streaming Player Market

We have known for some time now that Roku and Amazon have dominated the United States streaming market. Now according to Parks Associates Roku and Amazon now control almost 70% of the market. This lea...

Revenge of the Antenna

The percentage of broadband-connected households using antenna-delivered broadcast TV has jumped from 9 percent to 15 percent over the past three years. And the percentage getting pay-TV service has d...

19% of US Broadband Homes Cancelled an OTT Video Service in the Past 12 Months

Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....