Providing Market Intelligence for 40 Years

In The News

Samsung Is Catching Up To The iPhone, By The Numbers

Apple might still be in the lead, holding 40 percent of the smartphone market, but its competitors are starting to catch up. Looking at the latest United States smartphone market share numbers, research firm Parks Associates shows that 86 percent of U.S. broadband households now own a smartphone, with Apple holding position as the dominant manufacturer while competitor Samsung begins to catch up.

From the article "Samsung Is Catching Up To The iPhone, By The Numbers" by Jeff Byrnes.

Previously In The News

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...

Password Sharing, Piracy Will Cost Streaming Companies $12.5B By 2024 – Report

New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...

Study: 32% of smart tag owners say they use them to track other people without them knowing

A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...

Alexa-Cortana voice integration speaks its first words

Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...