Providing Market Intelligence for 40 Years

In The News

Roku the most used streaming-media player

More US households use Roku devices than any other streaming-media player, Parks Associates reports. Its report states that 21% of broadband households with CE devices stream online content primarily with a streaming-media player, up from 12% last year. In addition, 65.8% of the 97.6 million American households that had broadband in the first quarter had at least one Internet-connected CE device. Only Microsoft Xbox and Sony PlayStation are used more than Roku devices to watch streaming videos on TV sets.

From the article "Roku the most used streaming-media player" by Dealerscope.

Previously In The News

Google developing next-gen Chromecast streamer

Turning the new Chromecast into a fully fledged Android TV device could also be an important retail addition as Google attempts to cut into the streaming platform lead of Roku (36.9 million active acc...

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

Epix Enters the Direct-to-Consumer Streaming Fray

Though Epix is trying to take advantage of this trend as a portion of consumers self-bundle with video, the challenge will be to ensure that Epix is part of that bundle. A recent study from Parks Asso...

New Route to New Revenue: Detect & Respond to Credentials Sharing

Credentials sharing is not a new problem for service providers. As the OTT and pay-TV landscapes continue to evolve to accommodate entertainment on multiple devices, credentials sharing has followed s...