San Jose, Calif.-based Roku is the nation’s largest maker of streaming hardware—accounting for about 37% of the U.S. market, according to Parks Associates—but it derives most of its revenue from advertising: It sells all ads viewed on The Roku Channel, its own streaming service, and also sells some ads that appear on other streaming services viewed on Roku devices.
From the article "Roku Swings to Second-Quarter Loss on Slower Ad Spending" by Patience Haggin and Denny Jacob.
A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
Herscovici grins as he throws out that shock line, "but we certainly understand the frustration people feel when other product-support operators pass the buck, claim, 'It's not our problem.' The buck...
A new study of smart home device owners conducted by Parks Associates in the US has found that 12pc never have their technical problems solved, compared with 5pc in the previous three years. “Stron...
