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Roku's Lead in the Streaming Device Market Keeps Growing

In the first quarter of 2016, one-third of streaming devices owned in U.S. broadband households were manufactured by Roku. That is a pretty substantial chunk, given the big names making up the competition. This year, though, a new consumer research report from Parks Associates indicates that Roku now owns 37 percent of the market share, and until a competitor shakes things up, we do not expect that trend to end.

From the article "Roku's Lead in the Streaming Device Market Keeps Growing" by Nick Hastings.

Previously In The News

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US-based market researcher, Parks Associates, in its study said that 68 percent of smartphone owners in the US listen to music via streaming outlets on a daily basis. The company also found, on a...

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But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue's numbers are harder to get a handle on, but it's not on the list of top 10 most...

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Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

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