Register

I agree with the Privacy Policy

In The News

Roku Powers Ahead

June 01, 2018

streaming devices

According to findings from analyst firm Parks Associates, ownership of streaming media players has risen from about six per cent of US broadband households in 2010 to almost 40 per cent at the beginning of 2018. Parks Associates’ consumer data indicates that Amazon’s share of streaming media players owned in US broadband households has increased by 4 per cent since last year, taking some of Google’s share of the installed base. Roku’s share has held steady at 37 per cent for the past year.

From the article "Roku Powers Ahead."

Previously In The News

Apple’s TV service faces its biggest test yet as free trials run out

Apple reducing its reliance on free trials for Apple TV+ is a “critical point” for the service, said Parks Associates research director Steve Nason, who follows the streaming industry. “For newer o...

What Hulu needs to beat Netflix

Loyalty is the name of the game for places like Netflix and Hulu going forward, Callahan says. “It’s much easier to keep a customer than acquire a new one,” he explains. High turnover has been one...

Amazon's New Netflix Competitor Is A Bad Deal For Most People

The benefit is that you can cancel any time you want, and are only committed on a month-to-month basis. This might serve as a good move for Amazon, allowing people to dip their toes into the Prime wat...

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...

‹
1
2
...
486
487
488
489
490
491
492
...
730
731
›