Providing market intelligence for more than 35 years

In The News

Roku is killing Apple (and everyone else) in the streaming device space

Roku continues to be the nation’s leading maker of streaming media players — a.k.a. the sticks and boxes that connect your television set to entertainment apps such as Netflix and Amazon Video.

The technology company grew its share to 37 percent of U.S. households with broadband access, according to new research from Parks Associates. What’s more, Roku has increased its lead in the last year over its top three competitors: Amazon, Google and Apple.

From the article "Roku is killing Apple (and everyone else) in the streaming device space" by Jennifer Van Grove.

Previously In The News

Why your Rokus and Fire TVs are missing those big, new streaming apps

Most people assume all the big streaming services will be at the ready to download and watch on their streaming device. And up until this year, that was fairly true. People who bought a Roku or an Ama...

More than 200 OTT services active in the U.S. market, research group says

Illustrating the insurgent competitive pressure being faced by incumbent pay TV operators, Parks Associates released a report today suggesting that there are more than 200 OTT services currently opera...

Will the box office ever come back?

The pandemic's stay-at-home habits and the rise of streaming have conspired to create a strong appetite for watching new movie releases at home instead of in theaters. Parks Associates research indica...

HBO Max: Everything to know about HBO's streaming app

But two crucial streaming devices don't have HBO Max. Neither Roku nor Amazon Fire TV devices support HBO Max, even though those devices represent the vast majority of streaming devices in the US. Res...