Providing Market Intelligence for 40 Years

In The News

Roku heads US streaming media device sales

According to MacRumors, Parks Associates has revealed figures from a recent research that depict Apple Inc. In terms of usage, however, 20 percent of U.S. households are said to own and regularly use a streaming media device. This makes sense given that iOS-powered Apple TV models have been on sale for a few years now.

Amazon managed to take the third place, increasing its US sales to 16 percent.

A report from Parks Associates on streaming media devices reports that four brands – Amazon, Apple, Google, and Roku – accounted for 86 per cent of all units sold to US broadband households in 2014. The second place was occupied by the Chromecast, which sold about 23 percent of the TV streaming devices on the market. While Roku’s flagship streaming box costs $99 – which is more expensive than the $69 Apple TV – it sells a streaming stick that’s only $50. Importantly, Apple ceded its No. 3 spot to Amazon.com (NASDAQ:AMZN), as the e-tailer jumped in previous year with Fire TV and Fire TV Stick.

From the article "Roku heads US streaming media device sales."

Previously In The News

A Comeback For TV Antennas S

In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...

Speed bumps on the way to smart cities

Data security concerns are still the top hurdle to the adoption of initiatives involving connected devices, including smart-city deployments, per 451 Research. According to research released this w...

The Best Wearable Fitness Tech We Saw At CES 2017

It’s one of the biggest arms races of the 21st century—literally. Once the preserve of hardcore fitness junkies, the activity tracker industry has exploded into the mainstream and is now set to surpas...

20% of Broadband Homes Now Get TV Via Antenna

While many of our regulars have realized the benefits of an over the air antenna for years, it's a phenomenon that more recently has caught on among Millennials and younger broadband subscribers looki...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive